
“If the idea doesn’t gel after a certain amount of struggle you have to give it up. I read once about the concepts of the lateral idea and the vertical idea. If you dig a hole and it’s in the wrong place, digging it deeper isn’t going to help. The lateral idea is when you skip over and dig someplace else.”
Seymour Chwast
more infosource: The Left-Handed Designer, ed. by Steven Heller (New York: Harry N. Abrams, 1985), 8.
medium: Interview
“These cells and molecules, awash in various neurochemical cocktails in my basal ganglia, are presumably the basis for my love and attachment to my husband.”
Joy Hirsch
more infosource: “An Odyssey Through the Brain,” by Abigail Zuger, M.D., The New York Times, November 29, 2010.
category: attachment, brain, love, science
medium: newspaper article


brain