
- categorized under:
- creative process
failure
graphic design
perseverance
- medium:
- Monograph
“The nature of process, to one degree or another, involves failure. You have at it. It doesn’t work. You keep pushing. It gets better. But it’s not good. It gets worse. You go at it again. Then you desperately stab at it, believing ‘this isn’t going to work.’ And it does!”
—
Saul Bass
Saul Bass: A Life in Film & Design by Jennifer Bass & Pat Kirkham (London: Laurence King Publishing, 2011), 386.1 »

